Terms & Conditions
Last updated: 24 April 2026
These Terms & Conditions (“Terms”) govern your access to and use of Sparkzy (“Sparkzy”, “we”, “us”, or “our”), operated by Sparkzy Media Ltd, a company registered in England & Wales. By creating an account or using our platform you agree to be bound by these Terms. If you do not agree, do not use Sparkzy.
1. The Service
Sparkzy is an AI-powered content automation platform that analyses your brand, generates social media content across multiple formats, and schedules or publishes that content to connected third-party social networks on your behalf.
We reserve the right to modify, suspend, or discontinue any part of the Service at any time, with reasonable notice where possible.
2. Eligibility & Accounts
- You must be at least 18 years old to create an account.
- You must provide accurate and complete information during registration.
- You are responsible for maintaining the confidentiality of your account credentials.
- You are responsible for all activity that occurs under your account.
- You must notify us immediately at support@sparkzystudio.com if you suspect unauthorised access.
3. Acceptable Use
You agree not to use Sparkzy to:
- Generate or publish content that is illegal, defamatory, harassing, hateful, or discriminatory.
- Infringe the intellectual property rights of any third party.
- Violate the terms of service of any connected social media platform (including Meta, X/Twitter, LinkedIn, TikTok).
- Distribute spam, misleading advertising, or deceptive content.
- Attempt to reverse-engineer, scrape, or otherwise extract proprietary data from our platform.
- Use automated scripts or bots (beyond those we provide) to interact with the Service.
- Engage in any activity that disrupts or interferes with our servers or infrastructure.
We may suspend or terminate your account immediately and without notice if we determine, in our sole discretion, that you have violated these provisions.
4. Your Content & Intellectual Property
Your content is yours. You retain full ownership of all content you upload to Sparkzy (brand assets, copy, images) and all AI-generated content produced for your account.
By using Sparkzy you grant us a limited, non-exclusive, royalty-free licence to process, store, and transmit your content solely to operate the Service. We do not use your brand data or generated content to train our AI models, nor do we share it with third parties except as required to deliver the Service (e.g. sending a post to Instagram via their API).
All Sparkzy software, trademarks, brand assets, and platform designs remain the exclusive property of Sparkzy Media Ltd.
5. AI-Generated Content
Content generated by Sparkzy is produced by large language models and image generation models. While we strive for quality and accuracy, AI-generated content may occasionally be inaccurate, incomplete, or unsuitable. You are solely responsible for reviewing all AI-generated content before it is published, and for ensuring it complies with applicable laws, platform policies, and your own brand standards.
Sparkzy provides no warranty that AI-generated content is original, free from third-party claims, or suitable for any particular purpose.
6. Third-Party Social Platforms
Connecting a social account authorises Sparkzy to publish content on your behalf via that platform’s official API. You remain fully responsible for compliance with each platform’s own terms of service. We are not liable for account suspensions, content removal, or penalties imposed by third-party platforms.
You may revoke Sparkzy’s access to any connected account at any time, either within your Sparkzy settings or directly within the third-party platform.
7. Subscriptions & Billing
Sparkzy offers free and paid subscription tiers. Paid plans are billed monthly or annually in advance. All prices are displayed inclusive of applicable VAT where required.
- Cancellation: You may cancel your paid subscription at any time. Access continues until the end of your current billing period; no partial refunds are issued.
- Free trial: Where a free trial is offered, your card will be charged automatically at the end of the trial unless you cancel before it expires.
- Price changes: We will give at least 30 days’ notice of any price increase, effective from your next renewal date.
- Refunds: We do not offer refunds for unused portions of a subscription period, except as required by UK consumer law.
8. Limitation of Liability
To the maximum extent permitted by law, Sparkzy Media Ltd shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of the Service, including but not limited to loss of revenue, loss of data, reputational damage, or missed business opportunities — even if we have been advised of the possibility of such damages.
Our total aggregate liability to you in respect of any claim arising under these Terms shall not exceed the total fees paid by you to us in the 3 months preceding the event giving rise to the claim.
Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud, or any other matter that cannot be excluded by law.
9. Indemnification
You agree to indemnify and hold harmless Sparkzy Media Ltd, its directors, employees, and partners from any claims, damages, or expenses (including reasonable legal fees) arising from your use of the Service, your content, or your violation of these Terms.
10. Termination
Either party may terminate the agreement at any time. We may terminate your account immediately for material breach of these Terms. Upon termination, your right to use the Service ceases and we will delete your data in accordance with our Privacy Policy.
11. Governing Law
These Terms are governed by the laws of England & Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England & Wales.
12. Changes to These Terms
We may update these Terms from time to time. We will notify you by email and in-app notice at least 14 days before material changes take effect. Continued use of the Service after changes take effect constitutes acceptance of the revised Terms.
13. Contact
Questions about these Terms? Email us at legal@sparkzystudio.com or write to:
Sparkzy Media Ltd
London, United Kingdom
legal@sparkzystudio.com